11 Tips to Boost Website Traffic for New Business Owners
So, you’re a new business owner, and you’ve finally got your website up and running. You’ve worked hard and invested a lot of time and money in making that happen, but even after all that effort, nothing much has happened. You’re not being flooded with new leads, orders aren’t pouring in, and the phone hasn’t […]
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Why Am I Losing Newsletter Subscribers? 6 Reasons Why People Unsubscribe and What You Can Do About It
As a business owner, your mailing list is one of your most valuable resources. This list of subscribers is essential to the success of your marketing efforts, as it offers a fast, affordable way to stay connected to your audience. But when you send a newsletter and see that several people have unsubscribed, it can […]
11 Graphic Design Trends to Watch Out for in 2024
Whether you’re making marketing materials, creating content, or something else entirely, building a successful brand requires a lot of design prowess. And no matter what it is you’re designing, if you want to ensure you’re making use of all the tools at your disposal, you’ve got to stay up to date on the latest graphic […]
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What’s the Difference Between a Tagline and a Slogan?
If you don’t build brands for a living, you may be under the impression that there’s no difference between a tagline and a slogan. After all, they are somewhat similar, and the terms tagline and slogan tend to be used interchangeably. If you were to go back several years and ask me this question, even […]
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What You Can Do to Create an Online Store People Trust
If you own an online store, you’ve probably worked really hard to get everything up and running. But if you want to continue to reap the rewards of that hard work, and keep your store going long into the future, you have to create an online store people trust. Because regardless of how good your […]
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Why Consistency in Branding Is Key When It Comes to Your Messaging
As someone who’s been in this business for more than two decades, I’ve worked with countless clients to help revamp their brands. And after all these years, one of the most common issues I’ve seen (and have had to rectify) is a lack of consistency in branding. Often, clients who come to us for a […]
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11 SEO Trends You Need to Know About in 2024
When you’ve been working in marketing for as long as I have, you tend to get asked the same questions over and over again. One thing people are always asking me is, “Is SEO still relevant?” I can’t tell you how many times I’ve been asked this question, and I always answer with the same […]
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How Your Small Business Can Easily Leverage AI
It’s been less than a year since ChatGPT was launched, and already it’s changed the business landscape in ways we can only begin to imagine. But even a few years ago, if you’d told me I’d soon be publishing an article on how to use AI for small business, I would have thought you were […]
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12 Client Retention Strategies for Dealing with Difficult Clients
If you own a service-based business, dealing with difficult clients is something you will inevitably have to do. I wish I could say there was a way to avoid dealing with this, but unfortunately, that’s just not the case. Regardless of what industry you’re in, or the kind of business you own, eventually, you’re going […]
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The Importance of Creating a Memorable Website Experience
Like it or not, creating a memorable website experience is integral to the success of your business. Unfortunately, I’ve seen a lot of resistance to this concept, particularly from service-based business owners who work from a physical location, like a retail store or office. In my experience, these kinds of people tend to focus more […]
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What Clients Say
Working with Susan over the past six months has been such a gift.
I’ve learned so much, and I still catch myself hearing her voice in my head reminding me of her advice.
Her consulting support helped both me and Helene with clear guidance, practical ideas, and thoughtful direction.
We’re truly grateful.
Inna Shekhtman
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eVisionMedia is a team of Programmers, SEO, Social Media and Marketing Specialists as well as Copywriters and Graphic Designers that specialize in brand identity, web and print media.
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