MARKETING STRATEGIES
Why AI Alone Won’t Save Your Marketing
Why a Personal Touch Still Rules in the Age of Automation If you’re like most business owners I talk to,
[...]
Category: Susan’s Musings
MARKETING STRATEGIES
6 Smart Strategies for Canadian Small Businesses to Thrive Amid Tariff Uncertainty
Ride the Patriotic Wave With Strategic Brand Positioning I’ve been thinking a lot about how the uncertainty around the threatened
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MARKETING STRATEGIES
How to Take Your Business to the Next Level
The Secret to Avoiding Burnout I was speaking with a successful entrepreneur the other day who, at the moment, does
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MARKETING STRATEGIES
What the 2024 U.S. Election Teaches Us About Brand Positioning
Why Staying Silent Could Hurt Your Brand As a Canadian, I’ve always watched U.S. elections with a mix of fascination
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MARKETING STRATEGIES
How Your Small Business Can Stand Out and Thrive
Hint: It’s More Than Just a Logo Are you struggling to get qualified leads for your business? If you’re nodding,
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MARKETING STRATEGIES
Balancing Business and Compassion in a World of Uncertainty
Three Ways to Build Your Business with Compassion I feel like I’m on a tightrope, not sure which way to
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MARKETING STRATEGIES
Business Vertigo: Why Ignoring the Warning Signs Could Lead to Disaster
Three Powerful Steps to Refocus, Realign, and Reposition Your Business for Success I knew something was wrong the moment I
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MARKETING STRATEGIES
Why Your Marketing Efforts Aren’t Paying Off
Here’s Why Consistency Is Your Best Strategy I had fallen off the wagon. Big time. Anyone who knows me for
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MARKETING STRATEGIES
How a Near Tractor Disaster Taught Me the Value of Taking a Break
The Day I Ran Over My Dad Perched high above the ground with my small hands wrapped around the steering
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MARKETING STRATEGIES
A Fed-Up Entrepreneur’s Guide to Daily Positivity
Choosing Gratitude Over Grumbling Sometimes I feel fed up. Fed up with all the nonsense I see on the socials.
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