How to Find Your Business Niche
3 Ways to Help Better Position Your Business for Market Success Finding your business niche is the first step of defining your brand. If you don’t understand how to position your business in the market place or know what you’re selling and why, then you won’t be able to effectively market your business. It’s important […]
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How to Target Your Ideal Clients with Digital Newsletters
5 Ways to Create the Right Content for Your Audience This month we’re talking about digital newsletters as a highly effective marketing tool. Regardless of the size of your business, they’re an efficient way to reach current and potential clients and to easily measure the results of your efforts. Not sure if sending newsletters is […]
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3 SEO Pitfalls Service-Based Businesses Should Avoid
Search Engine Optimization has become one of the most complicated aspects of having an online presence. The variables that are key to earning your rank constantly update and change and there are many things that can go wrong. Moreover, SEO for service-based businesses have goals that are not necessarily going to be achieved through strategies […]
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3 SEO Keyword Research Strategies for Service-based Businesses
How to Get Found When People Are Looking for Your Offerings Where do you go when you need to find a lawyer, restaurant or interior designer? To Google, of course! But with so many businesses competing for everyone’s attention, if you are a service-based business you really need to focus on search engine optimization (SEO) […]
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SEO Vs SEM: Which Should Service-Based Businesses Focus on?
Don’t you just love industry jargon? Especially in the online marketing world. Even us marketers can get tripped up on all these silly acronyms that are bantered about as if the whole world knows exactly what they mean when even we get confused by them! In this AMPLiFY! Business eTip episode I focus on two […]
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How Service-Based Businesses Get Leads Using SEO
A lot of service based businesses often face the question: What is SEO and can it help me build my business? There are a lot of misconceptions about SEO regarding not only what it really is but also who really is an expert? SEO as an industry is riddled with scammers who will promise everything […]
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Keeping Your Digital Business Assets SAFE from Being Taken HOSTAGE
Are your website, domain name, and email accounts safe from being taken from you and held hostage? They might not be! If you run a business that has an online presence, this very important episode is for you to ensure the safety of your digital assets. This AMPLiFY! Business eTip episode was created after our […]
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12 Ways to Keep Your Data & Identity Safe Online
How to Boost Your Digital Security for Peace of Mind From the recent Facebook data breach to compromised customer data at huge companies like FedEx and Delta, personal security is more relevant than ever. In fact, it might even seem that our data is under attack! While you can’t always prevent data security issues, here […]
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5 Tools to Help Boost Your Small Business Sales
In order to keep your efficiency up and allow yourself to focus on the tasks most important to your small business, you need to know what the best tools that are available. One way to do this is by using a number of online tools that have been built for the sole purpose of supercharging […]
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How to Get Higher Blog Post Rankings Using SEO Yoast
You’ve been writing some amazing, informative, entertaining articles for your WordPress blog, only to discover no one is reading them! Before you abandon your blog writing, try these tips designed to help you build your blog so it attracts your ideal client. Today we’re going to focus on optimizing your blog posts to draw in […]
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What Clients Say
Susan assisted me in moving a very fast-paced and financially successful business into one more aligned with the lifestyle and values that suited me. Frequent conversations with her assisted me in bridging my business from one model to another. She honored my values and intuition while keeping me up to date on workable strategies and helped me recognize the strengths in my business.
She is respectful, dependable and professional while also wielding a keen intuitive sense herself. She and her team are a delight to work with.
Sherry Phillips Swatek
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