How to Ensure Consumers Trust Your Brand
3 Ways to Help Your Business Become a Trusted Brand When it comes to generating leads and making sales, one of the most important elements is the ability to build trust and rapport with potential customers. This is tough enough at a brick-and-mortar store, but when you’re selling your products and services online, as most […]
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Why Brand Consistency (or Lack Thereof) Can Make or Break the Success of Your Business
When you’ve been helping business owners to build their brands for as long as I have, you learn a thing or two about brand consistency, and why it’s so important. But what is a brand anyway? The term gets thrown around a lot, but in my experience, a lot of people (business owners included) would […]
Want More Leads and Sales? Stop Making This Common Website Mistake
New entrepreneurs have wonderfully enthusiastic energy about them; it’s an exhilarating time for sure. They’re ecstatic that their vision is coming to fruition, and thrilled to showcase the website they created. Naturally, they want to tell the world about what they do and have big hopes and dreams for being inundated with leads that will […]
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How to Increase Website Traffic & Attract Qualified Visitors
What is the True Purpose of a Business Website? Like it or not, if you own a business, you’ve got to have a properly done website. Most business owners understand this, but unfortunately, there are far too many of them who think they can just haphazardly slap something together and that’ll be good enough. But […]
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What is the Best Social Media for Your Business?
Love it or hate it, there’s no denying that social media has forever changed our lives. It’s made the world seem smaller than ever by allowing us to make friends from around the world, given us the ability to join thriving online communities of people who share similar interests and passions, and offered unique opportunities […]
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5 Important Business Planning Concepts You Need to Define to Avoid Costly Spaghetti Tossing Mistakes
Tales from the Online Marketing Crypt #23 In my previous Tales article, I wrote about the frustration I went through when wanting to do some renovations to our home before moving in this past fall. The resilience-testing story of the original contractor was only one part of my frustrations, though! Over the six months it […]
What Kind of Website Does My Business Need? Pre-designed or Custom?
In today’s world, if you own a business, you’ve got to have a website. Without one, the chances of your ideal customers being able to find you are slim to none. But designing and developing a website requires a wide range of skills rarely possessed by one person, and if you don’t build websites for […]
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How to Hire a Brand Designer That’s Right for Your Business
When you’re trying to build a profitable business, branding is everything. No matter what products or services you’re trying to sell, without the right branding, it’s going to be hard to gain recognition, inspire trust, or communicate the right message to potential customers, and as a result, your business will be more likely to fail. […]
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How to Face Seemingly Insurmountable Challenges in Your Business and Still Come Out a Winner
Tales from the Online Marketing Crypt #22 Have you ever been so frustrated by a situation that you just wanted to give up and quit? This happened to me not long ago when we made the decision to move to Hope, B.C., where we purchased a home that needed some renovations before we could move […]
One Big Reason Your Newsletter Open Rate is Low and What to do About it
How many newsletters do you receive in a given day, week or month? If you’re anything like me, it could be in the hundreds! But more importantly, how many do you actually click on to read? I bet that number is substantially less. Do you know why that is? Why are you skipping past those […]
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What Clients Say
Working with Susan and eVision Media has been top notch. The care, personal attention, and professionalism have been amazing. Susan and her team put together a phenomenal website for me that I am consistently getting praise on, in addition to amazing marketing and advertising efforts. I am grateful for all they’ve done for me and highly recommend them.
Stuart Motola
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eVisionMedia is a team of Programmers, SEO, Social Media and Marketing Specialists as well as Copywriters and Graphic Designers that specialize in brand identity, web and print media.
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