How to Face Seemingly Insurmountable Challenges in Your Business and Still Come Out a Winner
Tales from the Online Marketing Crypt #22 Have you ever been so frustrated by a situation that you just wanted to give up and quit? This happened to me not long ago when we made the decision to move to Hope, B.C., where we purchased a home that needed some renovations before we could move […]
One Big Reason Your Newsletter Open Rate is Low and What to do About it
How many newsletters do you receive in a given day, week or month? If you’re anything like me, it could be in the hundreds! But more importantly, how many do you actually click on to read? I bet that number is substantially less. Do you know why that is? Why are you skipping past those […]
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Understanding These 3 Trends Will Help You Design the Best SEO Strategy for 2022
The end of each year is a time for reflection, both personally and professionally. Nearing the end of 2021, one of the things I started to see – as I do every year – was expert predictions on the future of marketing, including everything from the SEO trends 2022 will be defined by to the […]
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How to Set Social Media Goals for 2022
Create the Most Effective Social Media Marketing Plan There’s a vast sea of social media information out there. Experts are everywhere, and there are just so many opinions on best practices and tactics. Not only that, but the platforms themselves are constantly changing, whether it’s adding new features, increasing character limits or otherwise changing the […]
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Tech Titan Michele Romanow of CBC’s Dragon Den On Doing Business Online in a Post-Pandemic World
As a proud Canadian small business, we are also proud members and supporters of CIRA, an organization that manages .CA domains (like ours) and works to build a safe, stable and secure internet for all Canadians. We recently attended their latest ‘fireside chat’ with ‘tech titan’ Michele Romanow, a ‘Dragon’ from CBC’s Dragon Den. She’s […]
10 Important Reasons to Update Your Business Website
Taking your Stale, Tired, and Clunky Website to an Income-Generating Machine Have you ever come across a website that looks old and stale? What impression did that leave you? Many business owners don’t realize the importance of updating their websites. But much like your wardrobe, websites need to be freshened from time to time. Think […]
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The Key To Smart Branding
I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly compete? In a word – consistency. You compete with consistency in your branding. I promise – a strong focused brand will attract the perfect customers to you like […]
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How Do I Find My Google Ad?
Understanding Google ads and why you might not find yours where you expect to I get it. You’ve invested money in Google ads (smart move!). And you see other people’s Google ads every time you browse the internet. So how come you never see your own ad? It’s a question we field from clients all […]
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A Money-Sucking Blind Spot Most Entrepreneurs Have (And How to Avoid it)
Tales from the Online Marketing Crypt #21 4 Questions That Will Save You Time, Energy and Money On Your Website While I was pregnant with my son, I knew I wasn’t going to go back to my job after he was born. So, just like a typical entrepreneur, I immediately began to work on starting […]
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3 Hard Truths About Your Online Business Presence
Tales from the Online Marketing Crypt #20 Busting the Fairy Tales You Keep Being Told to Do We’ve been living in a fairy tale this past week. Well, more like a nightmare with this scorching heat that has engulfed the Pacific Northwest with record-breaking temperatures! When I was younger I couldn’t handle the heat at […]
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What Clients Say
It was such a treat working with Susan and her team! At anytime I had questions, Susan was there to answer and give me honest feedback. I found working with eVision Media to be a very simple and easy experience when they built my landing page, website, banners, business cards and logo. I appreciate easy and simply!
Cheryl Bishop
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