How to Incorporate Content Marketing into Twitter
Today we’re going to look at how to use content marketing to drive traffic to your website from Twitter. Make Sure You Have the Right Content The first thing to cover is that when doing content marketing be sure to have unique content that is applicable to your target market. Make sure you take […]
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A Simple Content Marketing Definition
Let’s talk about content marketing. Sometimes this word doesn’t mean much to us entrepreneurs. What is it? It’s kind of new on the scene and so I thought I’d just quickly define exactly what content marketing is. It starts with creating some sort of content and usually that content is in the form of an […]
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A Service Professional’s “newbie” Guide to Content Marketing
Understanding Content Marketing… In Less Than 5 Minutes There’s been a lot of talk lately about the term “Content Marketing” but sometimes these industry buzzwords end up being quite meaningless to the people who need to understand them the most. In this case, anyone who is in business needs to understand what this term means. […]
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6 Steps to Content Marketing Made Easy
One of the challenges of running a business online is that when people connect with you online, they are strangers. Before they can even think about doing business with us, they need to know that we understand their problem, they can trust us, and if the solutions we offer will solve their problem. That’s why […]
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2017 Review: Content & Social Media Marketing Insights
What eVision Media’s Year-End Analytics Revealed About our Top 3 Performing Articles and how these Insights Can Help Your Business Marketing in 2018 It’s the end of the year and businesses are wrapping up their 2017 activities and preparing for new opportunities in 2018. Like many of you, we put a lot of time and […]
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Could Your Marketing Be Giving the Wrong Impression?
Is Your Marketing Still Representing Your Business? Chances are, your business has changed a lot over the past few years. It may have changed in how you do your work, or whom you now work with, and most likely your level of expertise has elevated, too. But if someone came across your business for the […]
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Why Marketing Plans Fail Before They Have a Chance to Work
Why Do Marketing Plans Fail? Marketing plans often fail because they’re built solely on tactics that were chosen before your brand positioning was in place. Your plan may include social media, SEO, email, advertising, and content marketing, but if you’re unclear about whom you want to reach, what you want your brand to be known […]
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Have You Misdiagnosed Your Marketing Problem?
Is Your Marketing Fixing the Wrong Problem? If your marketing has been disappointing you lately, what is the first thing you think needs to change? Is it that you have to do more social media posts? Maybe you need to redo, or at least update, your website and finally get serious about SEO. Or perhaps […]
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Before Fall, Find Out What’s Working (or Not) in Your Marketing
How Can a Marketing Audit Help Me See What’s Working? A marketing audit helps you step back and evaluate your marketing based on what each activity was supposed to accomplish. So, instead of assuming a channel is working because it gets attention, or failing because it hasn’t produced immediate sales, this lets you look at […]
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What If Your Marketing Is Sending the Wrong Message?
Why positioning needs to come before promotion When your marketing isn’t bringing in the leads, clients, or sales you expected, what’s the first thing you do? For many business owners, the instinct is to do more. Run some ads, create a new offer, post more often, or try a different strategy. But sometimes the problem […]
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What Clients Say
I can confidently recommend Susan and her team at eVision Media. It’s rare to find such attention to detail and genuine care when working with marketing consultants, but Susan managed to do both during our work together.
I arrived to our first session feeling exhausted and confused by my marketing and messaging, and at the end of our work together I felt 100% clear and confident with who I was speaking to, and what my next steps were for branding and marketing.
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eVisionMedia is a team of Programmers, SEO, Social Media and Marketing Specialists as well as Copywriters and Graphic Designers that specialize in brand identity, web and print media.
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