A Content Marketing Plan That Works in the Age of AI
What Makes a Content Marketing Plan Effective Today? In today’s world, an effective content marketing plan is built on clarity, not volume. In an AI-driven environment where content is easy to create and everywhere all at once, what matters most is whether your content clearly communicates who you help, what you stand for, and why […]
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The Benefits of Content Marketing for Non-Profits
When you think about how a charity or other non-profit promotes itself, content marketing is probably not the first thing that comes to mind. But the truth is, content marketing for non-profits shouldn’t be seen as any less important than it is for any other organization. Blogging and other forms of content should be considered […]
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5 Content Marketing Trends That Will Dominate in 2024
Without a doubt, content marketing offers one of the best ways to market your business online. But if you want your content to convert, and be able to compete with everything else that’s out there, you’ve got to keep track of the dominant content marketing trends. Otherwise, your content may end up being much less […]
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3 Critical Content Marketing Strategies for Alternative Healthcare Professionals
With millions of blogs, social media posts, and YouTube videos being published every day, figuring out how to create content that stands out from the rest can be stressful, to say the least. And when you’re operating in a highly competitive industry, like the health sector, the process can get even more overwhelming. But with […]
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4 Content Marketing Trends That Will Define 2022 + Tips for Content Marketing
Your 2022 Content Marketing Strategy Guide It’s been a crazy couple of years, and it seems as if 2022 will continue to follow that trend. Never-ending pandemic-related restrictions have created an environment that’s increasingly challenging for both businesses and consumers, and it doesn’t look like they’re going away any time soon. Therefore, it’s more important […]
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How to Engage & Inspire with Interactive Content Marketing
Easy Ways to Stand Out from the Competition Using Interactive Content Marketing I’m sure you’ve heard the old adage “Content is king.” While that’s certainly true, it’s not enough anymore to simply write a text-rich blog post and expect engagement to happen. According to a study by Microsoft, the average human has an attention span […]
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Content Marketing, Copywriting & Newsletters
Copywriting for Content Marketing, Launch Campaigns, and eMail Marketing We’re all familiar with the phrase “Copy is king,” so it should be no surprise that well-written content is one of the most important elements of your website and marketing materials. […]
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The Power of Content Marketing Storytelling
3 Easy Ways to Increase Your Social Media Engagement Once upon a time your social media marketing strategy was probably largely focused on sharing links to third-party content with your audience. Well, those days are over, and if you want to stand out in the crowded and noisy online environment, you need to focus on […]
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What is Content Marketing?
Tea Time Tips: Marketing For Busy Entrepreneurs Wondering what content marketing is or something you should be doing for your business? What do you wish someone could explain in plain English to you about content marketing? I’m here for you! Watch this episode of Tea Time Tips: Marketing For Busy Entrepreneurs recorded from my live […]
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Content Marketing Goals to Strive for in 2018
In this eTip I talk about what you need to do in 2018 with your content marketing and why you should be doing content marketing for your business. What is content marketing? Content marketing is any piece of content you create that demonstrates your expertise in your particular area of business. Any unique images, written […]
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What Clients Say
I did a Google search for ‘Relationships Coaching’ to see where I’m at in their rankings (as I’ve been non-existent for a long time.) Thanks to the efforts of Daniel and Susan at eVision Media, I’m on Page One! Another reason to focus on what you’re best at and allow others who really are experts at what you’re not do it for you.
Can’t recommend Daniel & Susan highly enough.
Geoff Laughton
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