6 Best Video Marketing Practices for 2018
Did you know 51.9% of marketing professionals say video content provides the best ROI? Imagine promoting your video to millions… getting more views, likes and subscribers. Video marketing is a powerful way to build relationships and brand awareness with prospects. If you aren’t using video in your marketing yet, it’s high time to begin. So […]
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Combining Online and Offline Marketing to Build Business Credibility
How to earn new clients for your small business with these brand-boosting suggestions I hope you enjoyed our recent series of articles and videos focused on what you can do to build your client roster for your business. New clients are essential to the success of any business so make sure you keep up consistent […]
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Online Marketing Plan Essentials – 3 Ways to Drive Qualified Traffic to Your Website in Droves
Part Two: You Have a Website; Now How Do You Attract New Clients? In last week’s article, we talked about setting up the tools you’ll need to evaluate your website traffic in response to your online marketing efforts. And now it’s time to come up with an online marketing plan. There are two broad categories […]
Key Steps Before Implementing an Online Marketing Plan
Part One: You Have a Website; Now How Do You Attract New Clients? Having a website doesn’t do much for your business if no one visits it. Try these initial steps to marketing your website online. In 2018 not having a website would be strange for almost any business. Whether a big corporation or a […]
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Is Video Marketing right for you and where should you use it?
Why Video Marketing Garners Great Results for Business Owners and Entrepreneurs Video marketing is a hot topic for us lately and for good reason. Online marketing is a dynamic business but not always unpredictable. For years now we’ve seen consistent trends that indicate certainties such as users are used to watching ads while browsing the […]
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Why Ignoring Video Marketing is Hurting Your Business
6 Compelling Benefits to Jumping on the Video Bandwagon while the Momentum is Hot Have you noticed seeing a lot more videos on Facebook lately? Not only have there been a plethora of Facebook LIVE videos, but I’ve also been seeing a trend of videos made from simple animations or static inspirational images with music […]
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Blog Content SEO to Boost Search Result Rankings
Want to make sure you get the best Google rankings possible for your blog articles? Then you need to be more strategic with what you’re writing, who you’re writing for and how often you’re writing. Watch today’s eTip as I explain what Google and the other search engines are looking for in respect to your […]
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The Many SEO Benefits of Creating Keyword-Rich Website Content
How to Use Highly Effective Keywords for a Search Engine Optimized Website Last week I wrote about the basic search engine optimization principles all entrepreneurs and business owners should be aware of when representing their business online. And because search engine optimization can be a complex subject, I thought we’d dive further into keywords. After […]
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What To Do With Old Content To Keep Building Brand Exposure
I’ve been producing a lot of content over the years: articles for our blog as well as these videos. I also used to post a lot of eTips that would be put on Facebook, Twitter or LinkedIn as well as quotes and inspirational messages. I realized I need to commit to doing something more with […]
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Will Social Media Algorithm Changes Kill Your Marketing Results?
7 reasons why diversifying your social media efforts is becoming increasingly important Every time a social media network updates their timeline algorithms, it sends marketers in a tizzy. The latest outcry is about Facebook’s changes affecting a brand’s page reach. The same was true for the Twitter update made in their timeline algorithm. Instead of […]
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