BRAND MARKETING
Why Brand Consistency (or Lack Thereof) Can Make or Break the Success of Your Business
When you’ve been helping business owners to build their brands for as long as I have, you learn a thing
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Category: Building Brand Awareness
COPYWRITING
Want More Leads and Sales? Stop Making This Common Website Mistake
New entrepreneurs have wonderfully enthusiastic energy about them; it’s an exhilarating time for sure. They’re ecstatic that their vision is
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SOCIAL MEDIA MARKETING
What is the Best Social Media for Your Business?
Love it or hate it, there’s no denying that social media has forever changed our lives. It’s made the world
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BRAND MARKETING
How to Hire a Brand Designer That’s Right for Your Business
When you’re trying to build a profitable business, branding is everything. No matter what products or services you’re trying to
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BRAND MARKETING
How to Define Brand Identity and Maintain Consistency in All Your Marketing Materials
Over the years I’ve seen a lot of business owners who haven’t taken the time to learn how to define
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BUSINESS BUILDING STRATEGY
Your 2021 Holiday Marketing Guide for Business
Believe it or not, the holidays are just around the corner. Now is the time smart businesses are planning and
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BUSINESS BUILDING STRATEGY
Tech Titan Michele Romanow of CBC’s Dragon Den On Doing Business Online in a Post-Pandemic World
As a proud Canadian small business, we are also proud members and supporters of CIRA, an organization that manages .CA
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WEBSITE DESIGN & DEVELOPMENT
10 Important Reasons to Update Your Business Website
Taking your Stale, Tired, and Clunky Website to an Income-Generating Machine Have you ever come across a website that looks
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BRAND MARKETING
The Key To Smart Branding
I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their
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BRAND MARKETING
Personal Branding Strategies for Women in Business
How a Personal Brand Plan Benefits Your Business Brand You don’t get a second chance to make a first impression.
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