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BRAND MARKETING
From Perception to Purchase: The Importance of Brand Positioning in the Sales Process
One of the most common misconceptions about brand positioning is that it’s only relevant to certain aspects of your business.
[...]BRAND MARKETING
One of the most common misconceptions about brand positioning is that it’s only relevant to certain aspects of your business.
[...]BRAND MARKETING
Setting Yourself Apart: The Significance of a Unique Selling Proposition No matter what industry you operate in, if you want
[...]Read More... from Crafting a Unique Selling Proposition: Unleashing the Power of Your Brand
BRAND MARKETING
5 High-Impact Tips to Creating a Unique Brand Identity When thinking of your product or service what comes to mind?
[...]Read More... from Is Your Business Brand Identity Memorable Enough?
MARKETING STRATEGIES
5 Important Steps for Defining Your Niche Market I talk a lot to clients about branding and finding their niche
[...]I was really stuck and needed help. Right from the start of working with Susan, she saw exactly where I was in the process of my transformation and stepped up in the best of ways to create a bridge for me to cross from my former business to the new one that I couldn’t quite birth.
The questions and prompts Susan asked me during our meetings began a self-inquiry that took me on a practical journey. Susan kept me on track. She made sure that I followed my inner guidance but also applied protocols that would yield me the best results to draw the right type of audience to me.
I never expected to get so much out of my meetings with Susan and I am so grateful that I took the leap to start a new business! Susan is knowledgeable, experienced, and knows her stuff. I would trust her for all of my business consulting, advertising, or marketing needs. She is my go-to!
Kaira Sherman
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Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients
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