Do You Need To Hire Help With Your Website?
When speaking with entrepreneurs and business owners, they often don’t realize all of the different components involved in building a business website.
Many assume it’s a simple task that any “techie” person can do, or themselves for that matter, and things will magically come together.
However, that approach could be a costly one. Before you start putting feelers out about hiring someone, you should first assess what exactly it is you need in order to get your website up and running while avoiding a lot of frustration at the same time.
Today’s eTip is a review of what you need to assess about your business website needs before selecting your web developer.
Do You Know What Type of Developer You Need?
There are two camps involved in the answer to that: those who already know what they need and those who do not.
If you who have a clear understanding of what you need your website to be then you will be best served by having a solid set of technical hands to execute on your instruction. In this instance, you will need to know project management, website design and development, copywriting, online marketing and social marketing, usability, and more in order to relay exactly what you want to your developer.
Most business owners will not have all of those skill sets combined, or in some cases, any of those elements covered, so you’ll need to find someone to help you will all of that!
Your Website Is Your Biggest Piece of Marketing
You want your website to turn out great. You don’t ever want to consider the job done and be disappointed with the results.
To avoid being disappointed in the results of your web project, you’ll need someone to help you through the process.
By hiring a professional web development firm, you’ll have experts steering your website towards your goals so it’s attracting the right target market using the right marketing message while embodying the right overall vision.
A solid team of professionals can help you understand who your ideal target market is so your users convert into paying customers.
They’ll show you how your brand positioning helps you find that target market and what needs to be in place in order for it to work for them.
Most often one single person does not have all that ability. Hiring a team with experts in all the various fields will ensure the project meets your expectations.
You need professionals who really understand things like e-commerce, search engine optimization, marketing, copy writing, user experience, and more. You can get all of that if you hire an agency with a team who cover all of those important factors.
By hiring a team you get a variety of experts rather than relying on your own single expertise.
At eVision Media, we provide everything necessary to a complete web projects that work. If you’re looking to upgrade your website or are in the process of a redesign but hitting some hurdles, give us a call. We have experts in all areas of website development on hand to help you realize your project’s goals.
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To your business success,
Susan Friesen
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About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
