Is your website generating sufficient leads?
Are people finding your website and signing up for your newsletter to get them into your marketing funnel?
Is your conversion rate high enough to continually bring in new leads and sales?
If not, it’s a sure sign to take a close look at your website and pay more attention to it.
The first step is to take a good hard look at your website. It’s your primary marketing piece for your business – no matter how often you’re advertising your products or posting on social media.
You need to take a look at your website and ask yourself:
- Are people finding my site in the search engines?
- Are people signing up for my newsletter to get into my marketing funnel?
- Is my conversion rate high enough to continually bring in new leads and sales?
If you’re answering “no”, it’s time to take a deeper look at your website and your marketing strategy.
In the latest episode of Your Tea Time Tip, I help you understand:
- What to focus on when updating or “sprucing up” your website to make a better impression on prospective and current clients. This includes how your website looks as well what’s going on behind the scenes in the code and backend technology.
- How to avoid giving off a negative impression of you and the credibility of your business.
- How to keep Google happy so your site gets found in the search results.
- How to avoid making this mistake with newsletters.
- How to effectively update testimonials and the often-forgotten About page.
Your website is there working hard on your behalf 365/24/7 – are you working for it?
Enjoy this Latest Tea Time Tip: Marketing For Busy Entrepreneurs
This video was recorded during a live Facebook broadcast on January 16, 2019.
I know web design and development isn’t something that every business owner wants to do or can do. Contact me to find out how I can help you create or update a site that gets more traffic and better results.
To your business success,
Susan Friesen
P.S. If you liked the article, you might want to subscribe to our newsletter. We publish tons of valuable content to help you learn more about marketing, and subscribing is the best way to ensure you don’t miss out. Additionally, if you’d like to learn more about creating a successful and profitable website, while avoiding costly mistakes, click here for our free report on the 6 Critical Steps to Creating a Successful and Profitable Website.
About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
