If you’re anything like me, over the last several years, you’ve probably been wondering if customer service is a thing of the past.
Whether it’s the isolation inspired by the pandemic, the fact that we do most of our communicating while hiding behind a computer screen, or something else entirely, there’s no doubt that customer service just isn’t what it used to be.
I’m sure many of you have had awful experiences, as I have, being treated like a burden by business owners or their employees, for daring to ask a question, or trying to engage them in conversation.
And I’m sure you’ve noticed how different things are when businesses take the time and effort to treat you with appreciation, care, and respect.
That being said, are you differentiating your business by being the exception to the rule and providing an amazing experience for your customers?
A lot of business owners tend to overlook this, but the truth is, the experience you provide for your customers can have a massive impact on their perception of your brand.
I’ve published a video on this subject, describing some of my experiences with bad customer service, check it out:
So, what do you think?
Is customer service a thing of the past?
And what do you do to provide an exceptional experience for your customers?
Leave a reply in the comments section below, I’d love to hear what you think!
About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
