Frustrated by not having enough clients?
People buy from people they trust and the best way to build the know, like and trust factor with prospective clients is to reach out to them on a consistent basis.
And the best way to do that is by sending out a newsletter.
Hands down, email marketing and sending out consistent newsletters is one of the most effective marketing tools for your business. However, it’s important to understand what your options are for list-building strategies, and also how to convert those subscribers into customers.
It’s not as simple as sending out content to your subscriber list, or creating a landing page that asks for your visitors’ email addresses.
In this episode of Tea Time Tips: Marketing For Busy Entrepreneurs, I discuss the importance of getting email signups and qualified leads into your list, how to create a newsletter strategy and also what to do with that list once you have it.
Watch to learn how to:
- Understand what your target market wants from you and what newsletter model to create for them
- Build a list of people who want to hear from you
- Create relationships based on trust
- How to set up your newsletter/list-building system
- How you can have a 24/7 sales force working on your behalf through list building
This video was recorded during a live Facebook broadcast on September 25, 2019.
There’s a lot nuances involved in setting up your list building system. If you need professional help, contact us to see how we can help build that know, like and trust factor with your newsletter signups!
Related resources:
Discover Your USP with These Tips and Tools
How to Determine Your Unique Brand Positioning
Our recommended newsletter providers
The Secret to Leads and Sales is Your CTA
Ultimate Guide to Improving Your Website’s Profitability
Copywriting for Content Marketing, Launch Campaigns, and eMail Marketing
Tune in to our eVision Media Facebook page for more live Tea Time Tips and other business building strategies and inspiration!
To your business success,
Susan Friesen
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About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
