Do you wonder what you should be charging as a new business owner, especially if you’re in the service industry?
And are you getting too many conflicting pieces of advice, especially when told you should “double your rates!”?
In this episode of Your Business Edge – AMPLiFY! Small Business Marketing Strategies, my special guest Francesca Sabeya Anastasi joins me to discuss how to deliver the right value for the price you’re charging your customers.
Francesca is a Consultant, Trainer, Mentor, Business Growth Strategist, Creator of the Magnificent You women’s conference, Producer and Host of the Succeed Against The Odds Show, and Founder of Shimmy Mob.
Watch and learn:
- What is involved in pricing your offerings
- What a new entrepreneur can do who doesn’t know what to charge
- Why value plays a significant role in your price point determination
- Why having a “Walmart” pricing system may not make you more money
- What to do when you lack experience and want to charge industry rates
Enjoy this latest episode of: Your Business Edge – AMPLiFY! Small Business Marketing Strategies
If you liked this episode and know of others who could use this information, please share this to your social media channels.
We discuss several issues involved around determining your price and it’s not as simple or easy as you might think!
Thanks so much for joining us Francesa!
Visit Francesca’s website here.
To your business success,
Susan Friesen
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About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
