This eTip is about getting more views on posts for your Facebook business page.
Today I thought I’d talk a little bit about Facebook. As you may know Facebook has recently changed its algorithms, yet again, where it has decreased the amount of people that are actually seeing the posts we post to our Facebook page.
So what we need to do as entrepreneurs is counteract that the best we can.
There are two things that I wanted to tell you about today.
One of them is your frequency – the amount of times you post on your Facebook page.
Frequency is an important factor in getting more views on Facebook postsClick To TweetYou should be posting three or four times a day with new content so that Facebook will start to realize you’ve got some good quality content coming in resulting in more and more people will see your posts.
But don’t post all at once; otherwise, only those people who are on line at that moment will see them so spread them out throughout the day.
You can schedule them using a scheduler like Hootsuite where you can schedule your post to go out later on in the day so you don’t have to actually be on line those times.
The other way is to create original content. Yes it’s fine to be sharing other people’s content, but you don’t want to be doing that all the time just like you don’t want to be putting promotional posts on all the time.
You want to be coming up with your own original content such as a quote, a tip, a helpful hint – something that will generate some interest. Something that you find will be of value for your followers.
Make it as original as you can and that will get you a little bit better exposure because people are going to come to know that you’ve got good stuff being posted on your page and you are worth following.
Those are a couple of really quick tips about Facebook posts for your business page. If you have any questions or comments please leave a comment below!
To your business success,
Susan Friesen
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About the Author, Susan Friesen
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
