Content Marketing, Copywriting & Newsletters
Copywriting for Content Marketing, Launch Campaigns, and eMail Marketing
We’re all familiar with the phrase “Copy is king,” so it should be no surprise that well-written content is one of the most important elements of your website and marketing materials.
Your business can have an expertly-designed website, but if the content is not well written, you risk losing business within seconds of a potential customer visiting.
Understanding the various elements of writing copy is essential to ensuring the written word accomplishes what it was meant to do—appeal to more clients, gain page conversions and ultimately, increase business.
eVision Media’s expert team of copywriters know what it takes to draw in readers, get them engaged and move them to action.
We specialize in writing sales copy for products and services—everything from short calls to action to more involved sales letters.
Some of our copywriting services include:
- Website content
- Webinar/Teleseminar registration pages
- Product and service sales pages
- Blogs and newsletter articles
- eMail Marketing / Newsletters
- Social media posts
- Press Releases
- Print marketing materials
Editorial Services / Ghostwriting
Many business owners underestimate the value of having articles or a blog on their website.
Editorial content increases your SEO and visibility online and should be a vital part of your online marketing plan.
eVision Media’s editorial services include:
- Keyword research and analysis of what your market is wanting to learn more about
- Article writing that is SEO optimized and in your voice with your brand style and personality
- A hero image that will stand out and beg to be shared on social media
- Pertinent graphics or photos
Once your article is published we will also share it to your social media profiles, increasing your online engagement and visibility.
eMail Marketing
If you want your business to thrive, you need to keep in touch with your clients and potential clients on a regular basis.
Most people will not make a purchase during their first visit to your site, so it’s important to know who came to your website and to follow up with them to nurture that lead into a sale.
This can easily be accomplished by creating eMail Newsletters to build a relationship with your ideal market.
Here’s how we’ll help you with this key part of your marketing strategy:
- Sign you up with an ideal newsletter service provider that specifically meets your needs (there are lots to choose from!)
- Add a sign-up form to your website
- Assist you in creating a free giveaway such as a PDF report, audio download or a video series
- Design and create a newsletter template that matches your business brand
- Write and/or edit your newsletter copy and send out to your list
What Clients Say
Susan started from day one explaining where we were going, how we were going to get there and was very direct and honest if something I was suggesting might deter us. She spent the time to really understand what I wanted and where my audience is and proceeded to help me move there with dedication, professionalism and real skill. Honestly, I’ve got some real clarity on what’s next and I attribute that to Susan being the necessary set of extra eyes that could see things I could not.
The whole team is great…couldn’t have done it without them.
Marc W. Schwartz
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Three Columns
eVisionMedia is a team of Programmers, SEO, Social Media and Marketing Specialists as well as Copywriters and Graphic Designers that specialize in brand identity, web and print media.
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