Today’s eTip is about gaining trust with potential customers…
Listen to today’s 1 minute tip to find out what you need to do on your website and social media channels to gain better trust with potential customers, especially if you have an eCommerce website.
Did you know one of the biggest reasons why people don’t make a purchase on a website is because they don’t trust where they are buying from?
This is especially true in eCommerce websites. One way to alleviate this trust issue is to stop making your potential customers hunt to find your contact information.
Make it easy for people to reach you by including your company name, mailing address, email and phone number to your website’s contact page and anywhere else that’s appropriate like in your Facebook page and other social media pages.
For eCommerce sites, include your customer service phone number in the top right hand corner of every page on your site. This will help ease the purchaser’s mind that if they run into any issues or have any questions about their purchase, they know they can reach you.
I’d love to hear your thoughts on this – are you afraid to have your contact information displayed on your website? Share your experience in the comments section or if you have a question, I’d be happy to answer.
To your success,
P.S. New to Social Media or you find online marketing overwhelming and confusing? Check out Social Blast: eMarketing for Entrepreneurs. It’s a monthly group coaching program for those just starting out or wanting more advanced strategies to help with their online marketing and social media efforts.
CLICK HERE: www.socialblastcoaching.com
About the Author, Susan Friesen
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.
As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.
Visit www.ultimatewebsiteguide.ca and download your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results".