Today’s eTip is about using Twitter to help build your network…
Twitter is a great social media network that can help build your reach in a big way.
Listen to today’s 1 minute tip that explains what you can do on Twitter to help build your social reach and garner new clients from your efforts.
Be sure to follow colleagues, big brands, people in your ideal target market and also leaders of your industry that share the same target market as you. Also follow those in your local community and build a presence with those that live in the same geographic region as you.
Avoid playing the numbers game on Twitter. There are a lot of people who will follow anyone, no matter who they are, just to get those people to follow them back. If they don’t follow them back, then they’ll unfollow them.
This type of game enables bragging rights to how many followers they have but the problem is, those followers are not going to convert into clients if they are not in their target market, so the number is very misleading and it ends up being a big waste of time.
To me this is not at all what Twitter was meant to be.
Follow the people that you want to be engaged with and have an interest of, don’t worry if they don’t follow you back – instead, watch the conversations, reply to posts of interest, RT posts you know your followers would be interested in and get visible this way.
These people will see how much you are interested and will naturally follow you because of that. Do this daily and watch your fan base and client list grow.
I’d love to hear your thoughts on this – do you use Twitter to help build your social reach? Or if you have a question, I’d be happy to answer.
To your success,
P.S. New to Social Media or you find online marketing overwhelming and confusing? Check out Social Blast: eMarketing for Entrepreneurs. It’s a monthly group coaching program for those just starting out or wanting more advanced strategies to help with their online marketing and social media efforts.
CLICK HERE: www.socialblastcoaching.com
About the Author, Susan Friesen
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.
As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.
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