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3 Powerful Ways to Energize Your Business at the Equinox

Energize Your Business at the Equinox

 

To all those in the Northern Hemisphere, Happy Spring! The Equinox was on the 20th of March, which marks the shift into a new season’s energy.

In this case, it is from the introspective, dark time of winter to the expansive, bright light of spring, which promises the emergence of new life and potential for growth.

For many of us, we truly welcome spring to help us awaken from our slumber.

This is indeed the perfect time to take advantage of this new energy and make simple, but highly effective changes in your business and life.

Here are a few ideas on what to do:

  1. Lighten Up! It’s time to open up the shades and invite the new light into our world. The upward energy of spring beckons you to get going and take action:
    • Embrace the common seasonal ritual of “spring cleaning” and do a thorough clearing and organizing of your workspace. This will immediately improve your productivity.
    • Find ways to brighten up your office. Maximize natural light; consider adding color with paint or fabrics; and bring nature into the space with fresh-cut flowers. Your uplifted mood will reflect in your work.
    • Change up your daily routine. Try to get up with the sun to add more space to your day; switch your morning beverage from coffee or black tea to green tea (with honey and coconut milk); lighten up your diet with seasonal vegetables and salads; and add more movement, such as an afternoon walk or yoga in the morning or evening. Tuning into the natural rhythms of the season keeps you on a healthy track.
  2. Refresh Your Online Presence. We often get too comfortable (or busy) to consider how we project out into the virtual world. Take this time to keep your online presence relevant and current:
    • Redesign your website home page that has been the same for at least six months; make sure your offerings are up-to-date; and attend to all of your online accounts (Facebook, Twitter, Instagram, LinkedIn, etc.). You may decide to reduce your online obligations to only those that give you the best return for your time investment.
    • Are you using the best tools? It seems that the online products and services change monthly, but usually for the better. Make sure you revisit the tools you have and update to more efficient versions (or switch) for a better client experience.
    • Consider creating new pages and new content; use brighter colors to match the season’s energy; and change out photos and graphics for a new look and feel. Your clients will welcome the breath of fresh air!
  3. Renew your commitment to your community. This season is a time for new beginnings, and renewing your commitment to your clients (and potential clients) will undoubtedly expand your business:
    • Ask your clients for feedback. Interview or survey them to ask what is working and not working with what you are providing. The most important step to this strategy is to follow-up with what you heard needs change and what you are committing to do for your clients.
    • Offer free “clarity” sessions. Present the opportunity as a casual conversation (“Tea Time with E”) to help them get unstuck with old winter energy and jumpstart their efforts for the next 3 months. This offer will result in renewed commitment from your clients as well.
    • Consider offering new programs. The creative energy at this time can be used quite effectively to build and offer “pilot” programs to meet your clients’ needs.
    • Above all, be sure to listen to your clients and meet them where they are in the process. Your time together will be that much more productive (and fulfilling) when you approach the work as a co-creative adventure!

It’s hard not to get excited about what spring brings, particularly the insurgence of energy to grow and prosper. The trick is to tap into it and go with the flow to a better and brighter life and work.

To your abundance and success,
Elizabeth Walker

About the Author, Elizabeth Walker

Elizabeth Walker

Elizabeth Walker is known as a "natural" in reinventing herself. After nearly 25 years as a consulting urban forester, and more recently a farmer and blogger on sustainability and permaculture, she is exploring ways to help others become the best of themselves with her unique Alignment Magic system.

She looks forward to identifying and engaging her ideal clients through nature-based coaching and mentoring and help them achieve abundant and sustained health, wealth and happiness in their lives. For more information, visit her website: earthbodywellness.net


5 Tips to Thrive the Holiday Season both Personally and Professionally

5 Tips to Thrive the Holiday Season both Personally and Professionally

As much as there is the call for celebration and frivolity, there is arguably more stress and discontent during the holidays.

If you’re lucky, you may be able to survive the pressures of family gatherings and giving while trying to end the year with your business in the black.

But it would be so much better if we could all thrive and thoroughly enjoy the season as it was meant to be and sail into the new year.

I was given the time and space to reflect on this conundrum (more on that later), and I came up with these tips to make the best of this holiday time.

  1. Make self-care a priority. This is the number one rule in my book. And the stress of the holidays is a sure test of how well you are taking care of yourself.
     
    Make sure you get plenty of rest and eat as healthily as possible (in between the occasional holiday treats). If you’re like me, limit alcohol and sugar to reduce physical stress on your body. Give yourself a spa day to have a truly, luxurious time to relax and recharge.
     
    My new practice is around wellness. So, it seems rather poetic to have been knocked to my knees with a painful illness – shingles.
     
    Then I remembered from my mentors that illness is the universe trying to tell you something. For me it is to take a step out of the crazy world, stay present, and use the space to listen.
     
    So if you find yourself sick, give yourself the time and space to heal and get curious to what message it brings.
     
    Bottom line for your business: When you can stay healthy and relaxed during the holidays, your perspective on your business is clear and open. And the tricks you use to de-stress now can be used any time you’re feeling stressed at work.
  2. Be flexible and forgiving. This is definitely not a time for perfection or high expectations for everyone and everything to work out. Things happen (see #1 above).
     
    Understand that every one of us is trying to do our best to make the best of the situation. With so much change and uncertainty in the air, it’s important that we are open to things happening differently. Because the one thing that is for sure is change itself.
     
    Bottom line for your business: The mix of holidays and year-end business affairs can create a challenging time – if you let it. It’s important that you honor and support your staff and clients in finding that balance.
     
    Things might need to be re-negotiated in order to get a better outcome. In addition, I find the week between Christmas and New Year’s as a great space to get my business affairs in order, so that I feel more in control and can plan ahead.
  3. Be open to changing rituals that work for you. Ever since my parents past, I have been experimenting on different ways to celebrate the holidays. Last year, I politely declined family invites and took my dog to the coast for Christmas.
     
    Changing rituals may also include rethinking the art of giving. It seems lately that the consumer-driven way of shopping for a gift has overtaken the intention of giving.
     
    For years, I have been giving home-made, home-grown gifts of honey, garlic, horseradish and biscotti because these are gifts from my heart and home, which is far more satisfying – for both parties.
     
    Bottom-line for your business: If you sense there is a system or process not working for you (which means for your clients as well) in your business, perhaps it’s time to bring it forward and work with your staff or clients on coming up with a better plan for all.
  4. Celebrate the winter solstice. You know that most (if not all) the holidays at this time of year originated from the celebration of the light at solstice.
     
    The best way to honor the seasonal shift from the dark to the light is to go outside and observe the beauty of nature – the snow (or rain), the moon, the stars, the trees, the birds.
     
    At night, light a fire or candle or hang star lanterns in your window. Of course, song and dance are completely appropriate!!
     
    This beautiful interlude can set a celebratory mood and intention for the coming gatherings and celebrations.
     
    Bottom-line for your business: This time of reflection and looking forward to the light returning is a perfect space to set intentions for the success of your business in the new year. Make sure you ask yourself what would bring more light to your work so that your business brilliantly shines in the next 12 months.
  5. Plan your next vacation. Yes, it’s important to ponder on plans for the new year, especially around your business. But don’t forget to plan your trips and vacation time.
     
    This is the ultimate step in self-care and wellness, and it is something to look forward to in the coming months. See if you can plan for a quarterly break, even if it is a long weekend.
     
    Bottom-line for your business: Consider going on a personal retreat in January where you can continue the work from the solstice and develop an annual business plan with target dates and measurements of success.

So, which tips are you going to try out this year? Do you have any that you could share?

Be well and see you next year.

About the Author, Elizabeth Walker

Elizabeth Walker

Elizabeth Walker is known as a "natural" in reinventing herself. After nearly 25 years as a consulting urban forester, and more recently a farmer and blogger on sustainability and permaculture, she is exploring ways to help others become the best of themselves with her unique Alignment Magic system.

She looks forward to identifying and engaging her ideal clients through nature-based coaching and mentoring and help them achieve abundant and sustained health, wealth and happiness in their lives. For more information, visit her website: earthbodywellness.net


3 Business Success Strategies Nature Teaches Us at the Fall Equinox

3 Business Success Strategies Nature Teaches Us at the Fall Equinox

In the Northern Hemisphere, today (September 22nd) is the Autumnal Equinox, the official start of the fall season.

There are many signs this time of year that we are moving into a season with different energies…the temperatures are cool, days are getting shorter, leaves are starting to turn color.

As you reflect on these shifting energies, there is much to learn from nature that can help you achieve greater success in your business.

Here are 3 of these ways:

  1. Balance between work and play.
     
    The word “equinox” means when the night (nox) equals the day. And indeed, at equinox we mark the time the earth is positioned around the sun during its annual orbit in which the daylight is equal to the night’s dark.
     
    This is a perfect time to remind ourselves the importance of having a healthy balance between work and the rest of our lives.
     
    When you can make sure you give energy and attention to not only family and friends but leisure activities, the quality of your work will undoubtedly improve. You can become more efficient and able to focus better on tasks.
  2. Get rid of what no longer serves you and your business.
     
    The Fall is the time that plants start to go dormant for the winter. They shed leaves, flowers, and fruit because these parts have served their purpose in the sunny, productive days of summer.
     
    This important part of nature’s cycle points to an essential task that we must do at least once a year – cull what is no longer working for us.
     
    Take time to examine your office, files, and even business systems and ask, “What is still relevant and useful?” “Is this [item] actually getting in the way of us being productive in my work?”
     
    Consider it “Fall cleaning” and know it will give you the clarity and space you need to excel.
  3. Celebrate your accomplishments, both personal and professional.
     
    They call the full moon nearest to the fall equinox the Harvest Moon. This is the time of year when the bounty from the land is at its peak, and we love to celebrate the harvest (think the Thanksgiving holidays).
     
    What a perfect time to reflect on the year’s successes (so far) and celebrate your prosperity. Melody Beattie wrote, “Gratitude unlocks the fullness of life. It turns what we have into enough, and more.”
     
    Expressing gratitude will only attract more abundance for you and your business.

These “lessons” are simple, once you understand they are a part of a natural process – and they really work.
 
Take a walk in a turning forest or visit a local farm to witness these powerful messages, and then find ways to reflect them in your business – and your life.

About the Author, Elizabeth Walker

Elizabeth Walker

Elizabeth Walker is known as a "natural" in reinventing herself. After nearly 25 years as a consulting urban forester, and more recently a farmer and blogger on sustainability and permaculture, she is exploring ways to help others become the best of themselves with her unique Alignment Magic system.

She looks forward to identifying and engaging her ideal clients through nature-based coaching and mentoring and help them achieve abundant and sustained health, wealth and happiness in their lives. For more information, visit her website: earthbodywellness.net