Content marketing on twitter

Small Business Marketing Blog

How to Incorporate Content Marketing into Twitter

twitter content marketing

Today we’re going to look at how to use content marketing to drive traffic to your website from Twitter.

 

Make Sure You Have the Right Content

The first thing to cover is that when doing content marketing be sure to have unique content that is applicable to your target market.

Make sure you take into account demographic information when creating your content so you make and share the right information for your desired audience.

Using Twitter to Promote Your Content

This video is about driving traffic to your blog with a focus on using Twitter for content marketing.

Post about your blog/content on Twitter often because it drives users towards your content.

Try 10 – 15 Tweets per day about your content spread throughout the day.

Don’t worry about how recent the content has been produced ad instead focus on its relevance to your users. If it’s still relevant then keep sharing!

Even if its 2- 3 years old you can keep sharing it. Users may have forgotten they saw it the first time or it may not have been relevant to them before but is now.

Share other user’s content as well if it is useful to your users and compatible with your content and brand.

Get yourself a tool like Hootsuite that allows you to schedule your tweets throughout the day.

Schedule your tweets so they appear when you know your followers are going to be online.

Hootsuite has a great auto-schedule tool you can use for this.

When you have a new article on your blog you can share that 2 -3 times per day right up until you post your next new blog post.

Try varying the title/tweets though so it’s not repetitious.

Add hashtags that are relevant to the content you’re sharing. For my video eTips I use #eTip.

You can even ask for a retweet. Try Please RT and sometimes people will share it!

Try the paid reach options. It will help get your content and brand out to many more people.

The more who see it the more chances you have of someone signing up or purchasing from you or signing up for your newsletter.

Sign up for our newsletter to receive weekly tips on marketing online for entrepreneurs!

To your business success,
Susan Friesen

P.S. If you liked the article, you might want to subscribe to our newsletter. We publish tons of valuable content to help you learn more about marketing, and subscribing is the best way to ensure you don’t miss out. Additionally, if you’d like to learn more about creating a successful and profitable website, while avoiding costly mistakes, click here for our free report on the 6 Critical Steps to Creating a Successful and Profitable Website.

You Have a Vision. I Can Help Get You There.

It's my passion to help entrepreneurs get better at business, social media, and marketing through my strategic consulting.

Business consulting is meant for those who are serious about taking their business to the next level and are willing to turn off the noise around them and listen to solid business advice.

Take advantage of my 20 years of experience to save time, money, and stress, take your business to the next level, and achieve the success you desire.

CLICK HERE FOR DETAILS ›

Susan Friesen offering Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients free guide
Susan Friesen offering Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients free guide

About the Author, Susan Friesen

Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.

With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.

Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.


Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".

What Clients Say

In a short amount of time, I received noticeable sales increases from eVision Media’s work! In our initial consultation, Daniel was professional, personable and put me at ease. Daniel has a sincere interest in helping my business increase sales and takes time to understand my needs and makes recommendations about only what I need. Daniel acts like a “partner” for my business to get results!

Chelsea Hanson

More Testimonials »
Marketing and Business Building Strategies Blog
Share
Tweet
Pin
Share