eBusiness Blog

Goal Setting – What Do You Have at Stake Today?

I just received a great eNewsletter from Lisa Sasevich and her topic was on Goal Setting. I know it’s hard for some of us to do – actually think about what WE want as opposed to always taking care of others, but give it a try and see what happens! Here’s the article:


Goal Setting – What Do You Have at Stake Today?

My all-time favorite book since first reading it three years ago is The Four Spiritual Laws of Prosperity by Edwene Gaines. In fact, it’s the first book we assigned to our Monetize Your Mission Mastermind Members because, frankly, I can’t think of a faster way to create abundance and prosperity than by following the guidance of this gem.

The second Spiritual Law Edwene covers is Goal Setting. It’s about giving yourself the time and permission to dream big so that you don’t miss what you’re here for…to experience your own divine nature.

Like Edwene, I’m always looking for ways to expand my tolerance for pleasure and my ability to both give and receive. She says, “If you want something, you’re going to have to get moving! You can’t just sit there like a bump on a pickle!”

These are three of the essential elements of goal setting that Edwene recommends. (My three favorites, of course!)

1. Open Yourself Up to Possibility

Edwene reminds us that children think big. They plan to become famous movie stars, fly in spaceships to distant planets, conquer the world. They don’t dream of becoming struggling entrepreneurs or unhappy housewives.

As a child, you too thought big. You may have lost sight of those early hopes and dreams. Now is the time to recapture the child-like feeling that the world is a rich and abundant place and that you can do and be absolutely anything you want. It’s time to learn to think big again.

2. Be Specific

Chances are you spend a lot of time focused on other people’s needs – perhaps clients’, family’s, or your friends’. Now it’s time to begin to focus on what YOU want. Ask yourself, “What do I want?” A lot of people never ask themselves that question, or it’s been so long since they’ve asked it that they only have a vague and blurry sense of what they want.

If you’re going to be effective at goal setting, you’ve got to get the goals clear in your mind. If you don’t even know what you want, how can you ask Source to send it to you? Edwene says that’s like calling a clothing catalog company to order and saying, “Just send me something you think I would like.” It doesn’t work. You have to be specific about color, size, style, etc…. Yet we dare to go to forward with only a vague attitude of responsibility for choosing what we want. Best to be specific when placing your order with the universe!

3. Give Up What You Don’t Want

This is a big one. When you’re working toward your goals, not only do you need to know what you want, but you also have to be willing to give up that which you don’t. My mastermind partner Kevin Nations calls it “raising your floor.” He points out how we work so hard to raise the ceilings in our life, but in many cases we are still standing in dirt. And as many of us have learned the hard way, when we don’t move voluntarily out of situations that are bad for us, the universe has a special way of giving us the swift kick in the derriere that we need to get going. But then, if we keep our faith and our chin up, something great that we never could have imagined presents itself.

The moral of the story: You have to be willing to give up what you don’t want in order to get what you do.

Before you start goal setting, you must first accept the premise that it is not only acceptable to have desires, it’s necessary. We all want to receive the good that life has in store for us, and goal setting is the way to position ourselves to receive.

As Napoleon Hill says in the classic book Think and Grow Rich, “Directed faith makes every thought crackle with power.”

Abou the author:

Sales-from-the-podium expert Lisa Sasevich has x-ray vision for seeing the sales opportunities that exist in every company, and the creativity to convert them into gold! If you’re looking for simple, quick and easy ways to boost sales without spending a dime, get your FREE Sales Nuggets now at www.theinvisibleclose.com.

How Effective is Your Online Marketing?

I just read a great article from George T. Hammett for EntireWeb with solid business tips on how to get focused and use some great tools for your marketing efforts. Here it is:

How Effective is Your Online Marketing?

Many people struggle with their day to day routine. From the time they sit down in their home office with a fresh cup of joe, and are plagued with the anxiety created by the day’s marketing events.

One of the best ways to avoid “paralysis of analysis” is to write out the next days activities before you go to sleep. This will help you to avoid the morning feelings of “I don’t know where to start”. It also helps to imagine yourself completing all the tasks with ease.

Allow your thoughts to bring you visions of how you will feel when you complete these tasks and the fun things you will get to experience when you are done. If you are having a hard time figuring out how to do something, i.e. getting information from someone or a great price on a product you need by calling the vodafone contact number, ask yourself throughout the day, “where or how can I most easily get x”? and then let it go and move on with your day.

You’ll be surprised how the answers will pop up when you are at the gym, the grocery store, or where ever.

When it comes to internet marketing, there are many paths one can take to make their marketing efforts successful. However, many of them can be costly.

If your budget is tight, article marketing can be a very helpful source to get your message out. We’ve all had experiences and many folks are experts in certain niche fields. People are always looking for new and improved ways to do the things they are doing. By writing articles, you will simply share much needed advice to people actively looking to be helped. This is also helps get your message and name out to the communities you are looking to target.

Branding is now becoming even more paramount as website marketing becomes flooded with competition. Just having a company landing page that looks like everyone else’s just won’t cut it anymore.

People are even more skeptical these days, and they want to be able to connect with the someone attached to a certain product or service. Landing pages or “squeeze pages” have been proven more successful when there is a specific person they can connect to. A simple picture with a nice introduction about who you are and how you can help is great.

Even more effective, is to shoot a video about you and the product or service you are recommending. Your conversion rates will be much higher using the video method.

A strong marketing plan is always valuable and it must be written down on paper. Otherwise you have ethereal wishes that continue to take up space in your mind and annoy you from time to time.

To be successful, you must plan your work and then work your plan. It is helpful to be able to cross off “money getting” activities as you go. This will also help you keep a log of your progress. There is no way way to track the effectiveness of what you are doing without this. If you don’t make note of it, you will continue to spin and recreate the same madness that is holding you back.

Buy or journal or a notebook. Type it in a file you will save online. Just make a record of it so you can chart your progress and move towards making money online.

How effective is your marketing? Only you will ever know this. But taking some baby steps in advance, like the night before, will allow you a sense of peace as you tackle the days events.

About the Author: George T. Hammett is an Advertising/Marketing Major from the University of Georgia. He offers cutting edge marketing tools and information to help you save time and make more money. His interests are world travel, screenwriting, and kite surfing.

Beware of Phishing attack targeting your PayPal account

An email came in this morning that warned me of my PayPal information being in error and needed to be fixed within 24 hours. Luckily it went to my junk mail folder but just in case it didn’t for others, this is clearly a phishing attack – it was not sent by PayPal and if you click on the link they provide to update your information, it would go to a nefarious website,… PLEASE don’t go there, I’m just showing that it isn’t a PayPal website URL at all. I cut off the end of the URL as well to avoid any accidental clicks.

The subject of the email was: You have 24 hours to confirm your PayPal personal information

Then it reads:
Dear PayPal member,

This e-mail was sent to you because we have detected an error in your billing information during our regular schedule account maintenance and verification. This might be due to either following reasons:

* A recent change in your personal information (i.e. change of address).
* Submitting invalid information during the initial sign up process.
* An inability to accurately verify your selected option of payment due an internal error with our processors.

You have 24 hours to click the link below and confirm your PayPal personal information, otherwise your ATM Debit / Credit Card access will become restricted:

Click Here


Is Twitter giving you a ROI?

For the past week or so I’ve been paying attention to our Twitter account and making a few posts a day with a mix of some personal stuff and some business stuff that others might find of value (I love promoting our clients when they are having a sale or a new product launch). I have to admit, I’ve been hesitant getting on the “social networking” fad. Yes, I’m calling it a fad because everything must settle down at some point and this holds no exception. People will lose interest and abandon their accounts for the next fad that will come their way, that’s simply the nature of the Internet beast.

For a long time I was struggling with the value of Tweeting and Linkd-ing and Facebook-ing etc – it was hard for me to justify the amount of time spent on all the social networking sites without a tangible return on the investment made into them.I do hear of some success stories, but they seem to be far and few between? But then again, look at Oprah now being on Twitter and how Obama used social networking to help win the recent US Presidential election – clearly a success story there!

Many business entrepreneurs fail to realize how valuable their time is. For instance, many are far more willing to do everything themselves in order to save some money instead of hiring an expert to do it for them. In reality they have wasted their own valuable time NOT being able to work on their business and focus on their core competencies while they struggle with an area they hold little knowledge or expertise. Same with social networking, even though it may seem like they wouldn’t be doing anything else anyway, they spend their time social networking (did I mention how addictive it can be too?), but in reality if they spent some of that valuable time working ON their business, who knows what would happen? Yes, I agree, it can be argued that participating in the social networking scene IS a form of working on a business and thus the reason for my “fence sitting”.

From my perspective, I see a lot of value in the social networking sites in terms of visibility, brand enhancing, building relationships and getting known as an expert in your industry – all very valuable achievements as long as you have a solid understanding of how to do this effectively and efficiently.

So the key is then, to allocate your time wisely and only put in enough time to achieve your goals and then move on to other business building efforts. I think it all boils down to balance – there’s nothing wrong with social networking, but spending hours a day at it is a waste of valuable time in my humble opinion.

What are your thoughts? Are you getting a return on your time investment with social networking? I’d love to hear what you think!


oh, and since I’m on the subject,  follow us on Twitter!